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Improved Search Engine Rankings

By on July 25, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

How to Get Improved Search Engine Rankings

Improved search engine rankings can be obtained in hundreds of different ways. Most of them involve “SEOing” your site more efficiently. SEO (search engine optimization) is basecally a way to get the search engines to like you, and therefore favor you in their rankings. One aspect of SEO involves making sure your site is keyword optimized. Are you using the keywords that people are searching for when they go online? And are these keywords relevant to your site? Are you using the keywords in the best places, and the appropriate amount of time? But the most important part of SEO is establishing backlinks. Backlinks are links that come from another site to your site. And the reason that they are important is because they are what the search engines use to determine how worthwhile your site it. If you have a lot of good quality backlinks into your site, then the search engines count this as a vote in your favor, and they will reward you with improved search engine rankings. It’s also important to note here that, although it is true that the more backlinks you have to your site the better, these links should also be high-quality. This means that the keywords being linked from are relevant to your site, and it also means that the quality of the site that the backlinks originate from should be high. So, your goal is to get links from higher ranked sites than yours if possible.

Before starting on your backlink-building journey, you need to put your site in the right condition. Make sure that the information that you offer is valuable and presented in an appealing way. You can bring in lot of visitors to your site, but if you have nothing to offer them, then you are wasting your time and theirs. So, make sure you provide content that is valuable to whatever market you are targeting.

One of the many ways to get more backlinks to your site is to comment in forums and blogs that are relevant to your market. Don’t just randomly pick these out. Search for the blogs and forums that have a high Google ranking. You can use free tools to do this such as the SEO rank checker or others to see what rank each site has. Then post comments or respond to other comments and your link will either be included in your signature or in the text of your comment (each blog/forum has different rules on this). You should also make sure that the links are do-follow links (and you can also check to see if they are do-follow with certain free tools). Do-follow links simply mean that the link will then go to your website. If they are not do-follow, you will not get many real benefits from using them. This is one relatively quick and easy way to establish credibility and obtain improved search engine rankings.

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You Need to Invest In Content

By on December 25, 2011 in !Randy Roedl Internet Marketing, Blog Business, wordpress, Wp Headers, Wp Themes

You Need to Invest In Content

When you start out blogging it seems like a lot less work then it actually is and soon after posting daily on your blog and doing the marketing and promotion you’ll soon see its hard work. Now there are great benefits for people who work hard building their blogs though and many people can earn a full time income from blogging but the most important thing to remember is that your content is king. Without amazingly good content on your blog you won’t ever get to the point of being successful and you’ll be completely wasting your time unless your goal is just to write to a small audience.

Investing in content means one of two things either you invest the time into writing great content or you invest the loot to have a writer create content for your blog. When you buy content you need to ensure that you check it in copyscape to make sure it’s 100% unique and after that you can post it to your blog. Writers cost anywhere from $5-$20 per article so there not cheap but at only $5 for an article if you can find a good writer it’s worth it.

If you aren’t looking to invest any money then you’ll need to invest time in researching and creating content that people want to read on a daily basis. I find it hard to continually write everyday on my blogs so I usually always have a writer I can rely on to create the days post when I don’t feel like it. It’s important to outsource work sometimes because often your hour of time is worth more then the $5 you’d pay to have it written. If you can make more doing something else then you should outsource the content and just watch your blog grow.

Many professionals say the money is in the archive so if you have an aged blog with good unique posts then you’ll always make your investment back which is one good thing about blogging. You need to do it by the book though or else your sale price will drop a lot and could become non-sellable if you were to do something as serious as to have the blog banned in the search engines for some reason. If you invest money in content make sure you spend the time submitting the content to social bookmarking websites so that you can benefit from the content and start making money back to cover expenses. It can take time for your content to rank but if you target longtail keyword phrases then you stand a great chance at being able to get high search engine rankings.

Try not to write content that every other blog is writing about especially if you’re in a niche like tech or entertainment. These niches often you’ll notice all the blogs have the same material as the authority blogs in the niche, this gives the reader no reason to read your blog when they could read the authority blog and get the same information. This is why you need to think of creative ideas and topics to write about and then start jotting down notes. The more content you can add to your blog the more traffic and potential revenue you’ll earn, which means you should try posting as many posts as you can every day to your blog. Try to remember that you blogs content is what will keep it running and keep the readers coming back so invest in your content and you’ll be glad you did.

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Knowing the difference between Do-Follow and No-Follow Links

By on April 23, 2011 in !Randy Roedl Internet Marketing, affiliate marketing, article directory, article plugin, article themes, Blog Business, Blog Platform, Blog Posting, blogging, Blogs, Conversion, Domains, Free Reports, Google Adsense, Membership sites, Mobil Blogging, New Blogging, SEO, Themes, Traffic, Web Design, Websites, widgets, wordpress, World Internet Summit, Wp Headers, Wp Themes, Youtube Video

Knowing the difference between Do-Follow and No-Follow Links

Not everyone knows the difference between a do-follow link and a no-follow link, but they are two links that differ by a lot and you should make sure you know how they differ. If you have no-follow links then the links won’t be counted towards any search engine rankings, but if the link is do-follow then you will get a boost in your search engine rankings for the given keyword phrase that the link is under. Do-follow links is the only type of links that will help you when trying to help you search engine rankings or when trying to raise your page rank. Not a lot of the links that you build will be no-follow and if you’re wasting your time on building no-follow links then you need to reconsider how you’re spending your time.

When you comment on a blog you should make sure that you spend time only commenting on the blogs that have do-follow links enabled. Usually a blogger will show you that their blog is do-follow by showing some image near the comment box that says something like U-Comment – I-Follow. This means that the blog should be do-follow and that the links will count towards helping you in the search engines. Not too many bloggers allow this though on their blogs, and when you do find them it’s hard to find any pages on the blog with page rank that you can comment on. Finding these links is over half the battle that you will face when searching for these links, but once you have them then you can re-use them on all of your blogs which can help you out in the long run.

Certain links on many of the social bookmarking sites are also no-follow, but these should still be pursued by you as a blogger because they offer an initial traffic surge. It only takes a couple minutes to do and will help your blog in the long run with building an established traffic base. Even if a link isn’t do-follow it can still be profitable pending it brings you in a lot of clicks, so sometimes it’s wise to get some links in high traffic areas even if they are no-follow links.

Most of your links that you’ve built in the past will most likely be no-follow links since there always abundant and easy to get. Once you find a couple high rankings pages that have do-follow enabled though then you should be able to increase your page rank and search engine rankings with just a couple links. It’s not always the amount of links that matters for search engine rankings as you’ll learn. For instance one of my blogs has thousands of no-follow links and is PR0 and another one of my blogs has roughly 100 backlinks and is a PR4 because it has strong do-follow backlinks.

You should also make sure that you remember the use of the different links when you blog on your own blog as well, because there is no point giving someone a do-follow link when they shouldn’t get one. If all of the links on your blog are do-follow then it could also hurt your search engine rankings simply because of all the outgoing links that you will have on your blogs. If you make the link no-follow then it won’t be credited a backlink from your blog which means that it won’t hurt your page rank or rankings in the search engines at all. Often people need to use a link in their blog posts which if you post daily can add up to a lot of outgoing links fairly quickly, so to avoid this make sure you use the no-follow attribute when adding your links to your posts.

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