One platform that a lot of online marketers are using these days to help push their ranks up the search engines is WordPress. Not only is WordPress very easy to use, you can also do a lot of things with just one WordPress blog and let it do wonders for your online business.
But then again, if you are not familiar with how WordPress works and how to use it to your advantage then you can be missing a lot of things. Good thing there are several ways to incorporate search engine optimization strategies to your existing WordPress account and strengthen your online presence as well.
Any online marketer will know that the key to achieving the highest ranks in the different major search engines such as Google is having the right keywords on your side. In online marketing, keywords are everything – meaning, if your website is optimized for the right keywords then your chances of reaching the top spots in Google is bigger.
Search engine optimization or SEO can seem a little complicated, but when you come to think of it everything boils down to three basic principles – keyword research, on site optimization, and off site optimization or more known as link building. When you get these three basic principles right, you are guaranteed to have luck on your favor.However, if you get one of the three wrong, all you online marketing efforts could be jeopardized. It is very tricky to get search engine optimization right, but it is very easy to be tricked into doing things that will lead you to the wrong path.Because WordPress is basically a blog, it just makes sense that you have to focus on one thing only – your keywords. Having the right keywords will provide you high, targeted traffic, which can provide you hundreds and maybe thousands of visitors to your website every single day.
If you want your website to be on top of the search engine results, then you have to aim for high level of traffic – that means that you need to target keywords that have strong and consistent levels of traffic. The general rule for this one is to look for keywords that have a search frequency of not less than a thousand each month – you can check a keyword’s search frequency using the Google Keyword tool.Make sure that the keywords you are optimizing for are highly relevant to your niche. So if you are trying to sell a weight loss product, make sure that your keywords are closely related to that concept – the secret here is to give the visitors what they are looking for, so make sure that your target keywords are relevant to what you are offering.
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Article written by Harish Sheel leading seo comapany, provides seo services and Latest seo Tips.