Tag Archives | Marketing Strategies

Why Internet Marketing Software is Worth the Investment

By Randy R on November 13, 2011 in !Randy Roedl Internet Marketing, Blog Business, wordpress, Wp Headers, Wp Themes

Why Internet Marketing Software is Worth the Investment

As a webmaster there are always new opportunities to purchase software that makes our lives a lot easier, and we need to determine if it’s worth the investment. There are many tools that either aren’t worth it or do the same as other tools and these ones you shouldn’t buy, but you should have a tool for all marketing aspects. There are usually three to five products in each category so you’ll need to determine which one to buy, but I do recommend having a tool for each marketing strategy.

Some of the tools you should purchase immediately are a social bookmarking tool and article submission tool. You’ll be able to use these two tools to automate link building and traffic generation. There are also some other tools that you can use to help marketing your website and you should use them to assist you. These tools will cost anywhere from $50-$200 and although it seems like a lot you’ll notice soon why you should invest in these tools.

Typically you’ll save about two to three hours per run on a automation marketing tool which means if you used each of the two tools above once a day you would save anywhere from four to six hours. Now in this four to six hour span everyday that you’ve just saved by using the tools above you can use it to increase your revenue. It’s very simple to make a couple hundred bucks within a week by spending six hours a day doing something.

So basically what I’m saying is that you’ll be able to make your money back that you invest on the tools within only a couple weeks. Now you can use the money you made back to purchase more automation and marketing tools that help increase your revenue. If you don’t already spend time on these marketing strategies then it may take a bit longer to make the money back, but nonetheless you will make your money back.

Once you choose to work smarter instead of working harder you’ll notice your daily life become a lot less stressful and busy. You won’t need to spend hours marketing your site each day anymore, and you’ll have more time to increase your revenues and spend time with your family. The number one reason people choose to work online is to spend more time with there family, now if you’re marketing your websites all day the time you have leftover to spend with your family is limited. If you automate your marketing with software tools then you’ll have hours each day to do as you wish.

The initial investment is always worth internet marketing tools nowadays due to the low pricing. The goal of the owners of the programs is to sell to the masses which is why they keep the prices reasonable. You should go out and get your marketing tools today and begin making your life easier and less hectic.

The Gaming Revolution And Your Incentive Marketing Campaign

By on March 14, 2011 in Randy Roedl

Incentive marketing is a tried-and-tested method many businesses use to encourage leads to sign up for their e-mail newsletters, persuade clients to upgrade their existing products and services, and basically entice consumers into responding positively to their calls to action. However, the problem with many of these marketing strategies is that a significant percentage of companies that use them fail to update them with the times. What happens to these businesses is that they get low overall participation rates in their incentive programs, which then translate to decreased conversions and the ineffectiveness of their campaigns. In this day and age of saturated markets and cutthroat competition, you can easily improve your stale incentive marketing campaign with gamification, or incorporating the elements of video games into your marketing strategy.

Gamification for Your Incentive Program

While many conventional incentive programs do work because of the reward system (wherein a consumer acts to accumulate points to exchange for physical rewards), gamifying an already interesting incentive campaign can make earning rewards even more attractive to participating consumers, emphasizing both the so-called journey as well as the destination. In addition to the typical structure of a customer incentive program, these features may be added to make the customer experience more compelling than before:

1.Badges for achievements
2.The use of levels
3.In-level challenges
4.Scoreboards or leaderboards
5.Rewards system currency
6.Actual mini-games or casual games

When the mechanics of video games are used to make incentive programs less conventional and more exciting, leads, casual clients, and loyal customers are more engaged in these programs. This improved degree of engagement encourages positive behavior towards your business because of the psychological tendency of the average consumer towards games. Gamification can then persuade individuals into undertaking tasks that they would typically find boring, including survey participation, browsing through your websites, or studying your promotional correspondence (plus the desired responses mentioned above).

While critics across the many industries that find gamification applicable to their business ventures dismiss it as a fad or buzzword, you should consider the effects of gaming principles on the success of your incentive programs and the bottom line of your business for a long time to come. There have not been that many promising breakthroughs in the evolution of these programs, and as such, the concepts of gamification merit consideration (if not urgent implementation) from you and your incentive marketing specialist. You can read more on gamification on different resources, but they would all still be the same about the evolution of it.

About the Author:
Do you need incentive marketing services for your business? Katherine Smith is an expert on various marketing topics and promotional methods, and writes articles to help you narrow down your options and choose the best marketer for the job. Aside from being a writer, she is also an incentive marketing professional. http://katherinegsmith.wordpress.com

Joint_Venture_Profit

By Randy R on June 19, 2010 in JV

Joint Venture is one of the most powerful marketing strategies ever discovered and if you have not been able to capitalize on it, you are missing out on a lucrative business opportunity. You cannot enter into a joint venture if you do not know what one is or what the benefits are. You have to decide whether or not a joint venture is the means to the results you want.

A joint venture is merely an agreement in which two or more partners work together on a joint goal, project, or marketing idea. It could be short term or long term, but in the end the motivation of a joint venture is profit.

There are many benefits of a joint venture that need to be considered.

* Developing business relationships for life.

Creating a joint venture with other business give you the opportunity to build relationship with them, In the long run, when their business booms and they have a good market reputation, the first person they will be looking for partnership will be those they “trust”.

* Developing an online ‘resume’

If you are able to work with business bigger then yours, you are not only earning a huge personal profit but also gaining credibility as a reputed businessman. You are also gaining references or credentials to promote your credibility further.

* Economically efficient

If you are new to the scene you are promoting, you will undoubtedly need startup capital. This can be quite cumbersome if you do not have it. Joint ventures are partnerships where the costs are divided just as the profits are. You may even be able to enter into an agreement where you yourself do not have to front any cash to begin with. Since a joint venture is also free to start, you may end up saving a lot more forming one.

* Leads and potential customers

With more people to help you reach your target audiences, you can create a few pyramids of traffic and leads. Joint ventures help you not only reach new customers, but guaranteed opt-in leads that your partners may already have.

The benefits of a joint venture may be obvious and appealing, but you also must know how to go about creating one. An efficient and proficient team is just what you will need to be successful. You should be asking yourself what you want to achieve through a joint venture. You will also want to determine who you want in your team and what you have to offer them. After all, what is to make them join you if they are going to be doing all the work? Can you offer them something they cannot refuse?

Joint ventures are a goldmine and valuable asset to e-commerce. If you want to get a head start on any of your projects, they are the means you need. Just as with any other business agreement, take the time to establish what you want and need from a join venture and work it out.

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Tag Archives | Marketing Strategies