Tag Archives | Hype

How to Set Up a WordPress Blog For Profit

By Randy R on May 22, 2012 in !Randy Roedl Internet Marketing, affiliate marketing, wordpress, Wp Headers, Wp Themes

How to Set Up a WordPress Blog For Profit

Blogging can be an amazing way help you to make money on the net. It enables you to get messages out to potential customers, get messages out to existing customers, and does great things for the SEO (search engine optimisation) of your site. I’m not feeding you hype when I tell you that you should be blogging. Search engines love blogs so you’ll save loads on your advertising costs, too.

The articles bring people in and your articles, as well as banners in your sidebar, can sell to people that arrive on your site.

Setting up a WP Blog

Setting up a blog isn’t difficult. WordPress is really easy, really customisable, and works amazingly well for bringing you traffic. It has got to be the favourite blogging platform for the most successful online marketers. You can set it up on its own as the root of a domain or you can create a yourdomain.com/blog as well and add it to an existing site. If you’re with a webhost that offers cPanel hosting (most large webhosts do), you’ve already got the ability to add a free WordPress blog onto your existing website.

I would recommend that you host your blog with someone other than WordPress. For a small fee this way you have more control of your blog and cannot be shutdown anytime Worpress feels like it.

I used to use Go-Daddy but now use My Express Site. Very simple to use with great tutorials and excellent customer service.

Here are some non-technical overviews of how to set up WordPress blogs on their own as well as on your existing website. If you run into trouble, you’ll find loads of free online tutorials and your webhost probably has free support and can guide you through as well but it’s really quite easy.

In cPanel, there’s an icon called Fantastico or Fantastico DeLuxe. It’s a little happy face. By clicking on it, you can add all sorts of programs. Install WordPress from here. When you do, it’ll ask you where to do a new install and here’s where you can choose a URL such as yourdomain.com or yourdomain.com/blog. (If you don’t already have a domain and webhosting, you’ll want to set those up first.)

You’ll go through self-guided boxes that ask you for information such as your username and password and then with the click of your mouse, your blog is created. After it’s installed, you can login at: yournewblog.com/wp-admin.

Here, you’ll use the credentials you’ve set up and then you can go ahead and start blogging. You’ll find many free templates and tools to customise your blog and once you start blogging, you’ll find you get more traffic than ever to your website. Blog with search engine optimisation in mind and that’ll bring you plenty of organic traffic.

It’s a good idea to learn all you can about optimising a blog as well as monetising it. There are some great tutorials and tips that can help you unleash the potential of blogging with your target audience. Subscribe to my newsletter (in the sidebar) to learn more.

SEO Tactics All Bloggers Must Utilize

By Randy R on August 24, 2011 in !Randy Roedl Internet Marketing, Blog Business, wordpress, Wp Headers, Wp Themes

When you blog you need to make sure that you use all the proper SEO tactics that you possibly can in order to rank well in the search engines and it takes a ton of work to start ranking well. There are many things that you need to do, some being common and some being more advanced. In this article we’re going to walk through some of the common more basic SEO tactics that you should be using. SEO is a never ending process for your blog and you will always be trying to improve your SEO so that you can attract more traffic to your blog. The problem is beginning SEO because often most people have no clue where to begin, and quickly become lost in the hype.

The first thing you need to do is make sure that you’re optimizing your blog for the right keywords, and once you do that then you’ll be a lot more successful. Most people try targeting unreachable terms or terms without any search traffic and this results in low SEO conversions for your blog. To improve your search engine friendliness try optimizing your blog for keywords that you stand a chance in ranking for and also make sure you’re optimizing searched phrases.

Another way to attract more search engine traffic is through your content. The more content you add to your blog, will equal more pages that will be indexed in Google. Now each page can also be set-up with different titles, descriptions and keywords which mean you can use each post to rank for different lowly searched longtail keywords. This is how you slowly build up your search engine traffic, because eventually all your posts will start ranking in the search engines and the more content you have the more traffic you’ll get. It’s also good to make sure that you try researching your keywords to use in each article and then make sure you write the article with a certain keyword density.

The last thing you need to do is broad and can be found discussed in detail in other articles but here it’s just brief. You need to build links to your blog, all kinds of natural links so that you rank well. The more incoming links you have the better your SEO score will be, and the more outgoing links you have the worse your SEO score will be. You need to make sure that you only build natural links as well because then you can ensure that you won’t be punished in the search engines. You will need to always build links to keep the growth of your blog going and link building is the most important part of maintaining search engine rankings. You should aim for in-content links with your keywords being used as these are the best and the higher of page rank links you can find the better it will be for you. Just make sure you remember that SEO is constant and not a one time deal so you need to be ready to put in the work to see results.

Tips On Ethical Online Promotions From Your Dallas Internet Marketing Consultant

By on March 10, 2011 in Randy Roedl

Many a Dallas Internet marketing consultant upholds integrity and honesty as a creed (and not just for company branding) when crafting promotional campaigns, while other marketers take off the kid gloves and do anything to convert a lead or make a sale. A lot of marketers do their work beyond the realm of what is acceptable, and model their marketing tactics on what is not. The way you think about business reflects in the marketing methods your campaign employs, and also influences the way leads, customers, and loyal clients see your company. Here are some things you and your marketer can do to ensure that your campaign and brand remain white-hat.

Avoid fake product scarcity. If you have a landing page or promotional e-mail that says you only have a couple of hundred pieces of a certain product, make sure that you do not sell beyond that specific number. Rarity is often seen as an indicator of quality and uniqueness, and this is what unscrupulous businesses and marketers bank on to sell products; even those that are not really special but rather mass-produced. If you use the rarity of a certain product as a motivation for customers to buy, you need to limit the quality. If you do not, it can be devastating if your consumers find out.

Stop pulling out your products and putting them back on the market repeatedly. Many marketers teach and duplicate this sales tactic; one that is called the takeaway. What these businesses do is sell a certain number of these products, and then pull them out with the intent to drum up sales when they put it back on the market sometime in the future. The purpose of this effort is solely to artificially create a more urgent demand at the next release.

Stop the sales-letter hype. Writing good copy that compels consumers to purchase your services or products can be accomplished by experienced promoters. While all of us are probably used to ads that stretch the truth a bit, copy that hypes the features or benefits of a certain product can bring your brand reputation down when buyers discover that most of what you say is untrue.

When it comes to establishing an online presence for a business and selling the products and services it offers, there are all kinds of different methods and approaches to promotions. To develop an effective marketing campaign that reflects the integrity of your brand or company, contact your Dallas Internet marketing consultant.

About the Author:
On the lookout for a Dallas Internet marketing consultant to help you promote your business? Katherine Smith specializes in Internet marketing, and writes articles that can help you establish your online presence, boost your site viewership, and get you more customers with the expertise of a professional Dallas Internet marketing consultant. http://katherinegsmith.wordpress.com.

Create_a_Joint_Venture_for_Your_Benefit

By Randy R on August 8, 2010 in JV

Create a Joint Venture for Your Benefit

If you are in online marketing, you are undoubtedly looking to make some commissions on product sales or promote your own service/product for full profits. So is every other millionth webmaster. What is to set you apart? One among many can often be daunting. It can cause many to stop before they even start. Joint ventures not only give you a support system to get through the rocky start, but also the foot in the door that you need to succeed.

A joint venture is much like a partnership where both parties play to the other’s strengths in order to reach an agreed upon goal. Whether it be to get your product to the masses, generate traffic, provide a service, or just merely promote a hype, the more experienced help you have on your side, the better. Some things to consider when starting a joint venture are the benefits that your partner or partners will bring to the table, the feasibility, and the credibility that another partner brings.

Many do not fully consider the joint venture option because they would rather much make money on their own. After all, if they do it themselves, they gain the sole profits, right? But what they forget is that quantity is key. Sure, you want a marketable and quality product, but if you are not selling in mass quantities, you are not making enough profit to make it worthwhile to continue. This is where joint ventures play a big role. If you get a small group of skilled marketers together and pay a higher commission than the affiliate markets, you can dominate in your niche in no time. Domination would equal more sales which would equal more money in your pocket in the long run. And to make the deal even sweeter, you do less work. How does that sound for genuis ideas?

You may be asking yourself why anyone would want to enter into a joint venture unless they are the ones that have a product or service to market. After all, why would I want to do someone else’s grunt work? Yet if you take a look at the commissions that affiliate sites like Revenue Universe or Commission Junction and compare them to the commissions that a potential partner would offer you, you will undoubtedly find that you will make more through a joint venture project. Think about it: company A pays affiliate site B a certain amount of money. Affiliate site B pays you a percentage of that. If you cut out affiliate site B, you are making more than just a percentage; you are making the full dollar!

Online marketing is a lucrative career of which many can make a living doing. Joint ventures allow you to set up a profit making campaign that will give you residual income for months and even years to come. The key to a successful joint venture project, of course is finding the right players.

How to Promote Your Blog

By Randy Roedl on June 18, 2010 in Blog Posting, Blog Tools, blogging, Blogs

There are tons of methods to promote your blog and you shouldn’t limit yourself to only a few of these methods because to ensure a successful blog you need to utilize all of them. If you’re new to blogging then you don’t need to worry about using all the methods listed below right away but as time allows you should start implementing the methods listed below. Everyone says content is king, which is true because you’ll need awesome content in order to keep your visitors but without promoting your blog properly nobody will find your content that you’ve spent time writing. This is why I believe promotion is just as vital as the content you write because without people reading the content there is no point in writing it. I think many new bloggers get lost in the hype of writing killer content and then lose their way once they realize they have no traffic coming to the blog. You should make sure you have a good ten to twenty posts of solid content before promoting your blog, but once you hit that number of posts you need to start promoting right away, and frankly I begin using some of the methods below right from the get-go. The methods and techniques I list below will all be beneficial to your blog and you should work on implementing them as soon as possible.

Social Bookmarking

Bloggers have the ability to utilize social bookmarking everyday and if you want traffic you need to use them. I use them everyday when I post to my blogs and it doesn’t take long at all. There are hundreds of these social bookmarking sites to use, but since time is an issue for bloggers you should only use a handful of them on a daily basis. I typically use StumbleUpon, Digg, Reddit, Propeller and BlogsVine which only takes me about three minutes a day to submit my posts to. I’ve gotten over a thousand unique visitors some days from social bookmarking sites and you always get traffic coming from the sites for the life of your blog which is why I love using this method. It takes a few minutes a day to ensure that you get some daily traffic coming from these sites and although some people say that the traffic isn’t targeted I know for a fact that I’ve had some sales from social bookmarking in the past.

Article Marketing

Not only do bloggers need to write posts for their blog, but they also need to distribute articles across the internet so that people can find their blog. There are thousands of websites where you can post articles to and there are lots of great lists on the internet. If you only use one directory to submit your articles to then make sure it’s EzineArticles as they bring the most traffic to your blog. You simply write a 250+ word article and add your links at the bottom and submit it to the site. They have some guidelines which you need to follow, but there simple and can be found on their website. If you have time you should really be submitting articles on a daily basis to different directories. You shouldn’t limit yourself to only EzineArticles but if time only allows you to use one directory then use that one. If you have time though then submit articles to new directories each day. Typically I try submitting one article to EzineArticles and one article to another directory. I always switch the second directory around everyday so that I’m gaining links and exposure on different sites.

Buying Links & Blog Posts

Bloggers often buy links and blog posts to boost their search engine rankings and to gain exposure. Buying these types of advertising is beneficial as long as you’re buying the links on sites or blogs that don’t have tons of links and appear like a link farm. If you can find good sites and blogs to buy posts or links on then you should analyze the blog and see if it’s worth it. If the blog has a high page rank and a good authority in Google then buying a link or blog post would be great for boosting your search engine rankings which is ideal. Depending on how well the blog or site is known on the internet will reflect the cost, but you can find many great deals on the internet for links and blog posts. The main thing here is to remember to only buy links and posts on relevant sites or blogs meaning on the same topic as your blog, and you also need to ensure that the site or blog you’re buying a link or post on isn’t full of links.

There are still tons of other methods you can use to promote your blog but following these simple techniques will ensure you maintain a steady stream of traffic to your blog. Once you get into a routine of completing all of the above then you can start looking for other methods of promotion which can be anything that draws traffic to your blog. You need to get creative with your techniques to see maximum benefit and the more you do that your competitor doesn’t, the better chance you have of becoming more successful.

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Tag Archives | Hype