Navigation

Archive | Internet Marketing

Marketing How To Products

By on September 21, 2016 in Internet Marketing, New Blogging

Living in today’s time, the internet is where the money is at. You can take a simple idea like writing a how-to article and turn it into cash. People turn to the internet to figure out how to do just about anything and everything.

Think about the last time you wanted a recipe, or to figure out how to do something that you saw someone else do. Did you turn to the internet? Most people do a quick search and find what they are looking for. They can be really easy how-to articles, or they can be more advanced guides.

Sometimes people post videos on how to do things, and their videos can be invaluable to people that need the help. One day while cutting my bangs, it occurred to me that I might not be doing it the best way. I went to the computer, and searched “how to cut bangs.” After watching a few of the videos online, I became the pro at cutting my own bangs.

There is a huge market for how-to products because people will search for all kinds of information. Whether you wanted to learn how to change your oil in your car, or teach your girl scouts how to earn a badge, you will find the information online. People want to make sure that what they are doing is the correct way to do it, or even just the easiest way.

People can save money by turning to online how-to products rather than paying a live person to teach them or for someone to do it for them. For example, if you wanted to learn how to line dance, you could go to a studio and learn it, but why not just search online and see if someone has posted how to videos?. The ideas and options are endless.

Marketing how-to products on the internet is a very lucrative niche, and one that should be taken seriously. The internet has turned us all into sponges and researchers. We all love to turn to the internet to find exactly how to do all kinds of things. How to do just about anything and everything is at our fingertips and opened up a great opportunity for selling how to products.

Were you at a party where they had the most amazing artichoke and spinach dip and wished you had gotten the recipe? No problem, search the internet and see if you can find it. There are even sites that will charge you to get the recipe or how-to article. It’s still cheaper than buying the entire book of recipes, and a lot quicker to get the information. People will be happy to pay for a how to product instead of having to either order the book, or go out and get it.

There are several ways to market your how-to products. List your how-to articles on an auction site, or market them to the proper audience. For instance if you are selling a how-to product on parenting topics, you would want to join as many online forums as you can and work on building relationships with parents and then put your link in your signature.

Marketing ” How To” Products

Another way is to frequent blogs of your niche. Again if your how-to is on parenting you would want to comment on all the parenting blogs you can find and include a link to your site where they can buy your product. The how-to niche is a booming market on the internet today just waiting for you to take advantage of it.

0

5 Campaign Internet Marketing Tips

By on October 13, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

Internet marketing is an important tool for any company that wants to be successful and prosperous. More and more websites and companies with websites realize the importance of driving traffic to their website.

Internet marketing helps to drive this traffic. Internet marketing can raise awareness, create brand recognition, and drive traffic to a website. The idea behind Internet marketing is to catch the attention of consumers and possible customers as efficiently as possible. For many, campaign Internet marketing is the only way to do so.

Campaign marketing helps to hit your target audience in multiple ways. Campaign marketing can be an incredible tool for some, but can be an issue and nuisance for others. These five tips will help you to get your Internet marketing campaign off to the right start.

Know your Target

The most important thing for you to be able to do is to completely define and analyze your target market. If you are going to have an Internet marketing campaign you need to make sure that you know exactly who you are trying to talk to. This information will help you to effectively reach your consumers, making your marketing efficient.

Be Clear and Concise

If you want to have a successful Internet marketing campaign you need to be as clear and concise as possible. Clearly state the message that you are trying to get to your target audience. Muddled or confusing messages will render your Internet marketing campaign useless and unsuccessful.

Use Multiple Venues

There are multiple venues and mediums that you can use with Internet marketing, including online advertising, email marketing, and search engine optimization. Your campaign should include multiple venues and mediums, as you need to connect with your audience on as many levels as possible.

Work with Professionals

If you are thinking about an Internet marketing campaign you should consider hiring a professional Internet marketing company. Professionals are going to be able to provide you with the level of service that you need to have a clean, polished, and effective Internet marketing endeavor.

Have Patience

Internet marketing is not going to be instant; it is going to need time to be successful. You need to be patient and wait for the results of your marketing to fully understand the success of the campaign. You will then be able to analyze your strategy to find weak points and strong points to work with for your next campaign.

You need to make sure that you do your due diligence when attempting campaign Internet marketing. If you fail to do your research, your campaign will fail to provide benefits to your company. You need to think about your target and think about how you are attempting to reach them. You also need to think about how you are going to go about your Internet marketing tactics. Companies that cover all of these bases before attempting to market over the Internet will see the greatest benefits and the greatest success.

0

5 Things to Think About for Any Online Marketing Campaign

By on October 8, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

An online marketing campaign can be an important tool for your company. It can help to bring you more clients, more interest, and more traffic, driving your company to new heights.

It is important to make sure that you are going about online marketing correctly. You need to make sure that you are taking care of the details, and that you are approaching the tool with the right mindset. These five things to think about will help to guide you down the right path for your online marketing tactics.

What Are You Trying to Do?

You need to understand exactly what you are trying to accomplish with your Internet marketing before you decide on your online campaign. You need to think about your goals: are you trying to increase traffic to your website, increase sales, or simply increase awareness? Your answer to this question will directly influence the kinds of tactics that you use in your campaign.

What Are You Trying to Say?

You need to make sure that you understand exactly what you are trying to say to your possible consumers and clients through your marketing. Think about what you need people to know after reading your marketing tools. Should they know about the quality of your business, or the success that your business can bring? Can they save money with your company, or can you offer them something unique? Whatever your goal may be, your message should be clear and concise.

Who Are You Talking To?

You need to understand exactly who you are talking to before starting your campaign. Think about your target, their characteristics, and their personality. This will help you to tailor your message to their wants and needs.

What Mediums are Used by Your Target?

You need to understand the tools that your target responds to the most when putting together your campaign. Tactics that your target will not respond to will be a waste; you need to focus on the tactics that will effectively reach your target. While emails may be perfect for some target audiences, search engine optimization may be perfect for others.

What Is Your Budget?

In the end, you need to make sure that you keep your budget in mind. How much money do you have, and how much is the campaign going to cost? You may be able to add tactics to your campaign, or you may need to remove tactics from your campaign. Knowing your budget will help you to understand exactly how far your Internet marketing campaign can go.

You simply need to make sure that you can answer all of these questions. If you know what you are trying to do, you will be able to figure out what you are going to try to say. If you know what you are trying to say, you will know who you are talking to. From that point on, you can think about the online mediums that can be used, and the amount of money that you can use. All of these questions will help you to come up with a list of tactics for your online marketing campaign. They will help to guide you, and will help you to create the most complete and efficient campaign possible.

0

5 Tips for your Online Marketing Strategy

By on October 3, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

Online marketing is an incredibly strong tool that nearly every company can benefit from. Online marketing will help you to reach consumers that you would be unable to reach through normal marketing means. It can help you to increase your image, increase the interest in your company, and increase the traffic to your company.

With that being said, online marketing is more than a web ad and an email to a database. Online marketing covers multiple venues and tactics, spanning across the web to provide you with a winning strategy. If you want to have successful online marketing you need to plan out this online marketing strategy.

These five tips will help you to plan out your own strategy. They will help to bring together a cohesive marketing strategy that will be as efficient and effective as possible.

Speak Clearly

You need to make sure that your online marketing tactics speak clearly and concisely. You need to effectively communicate your message to the masses; this means that they can easily understand the message that you are trying to get across. Think about what you are trying to say to your audience and say that in the clearest way possible.

Know your Target

You need to make sure that you understand everything that there is to know about your target market. You want to know how they operate to understand exactly how to market to them. If you do not know your target, you will not be able to effectively reach them with your marketing strategy.

Know your Options

Every good marketing strategy will completely exhaust available marketing options. You need to know your various options, and need to work to understand which of these various options will work for your company.

Work Cohesively

A marketing strategy needs to execute materials that are cohesive. Cohesive marketing tactics will help to create a campaign, making your Internet marketing as effective as possible. Keep the same tone in your writing style and the same design style to create a cohesive look.

Follow Up

In the end, you need to make sure that your online marketing efforts were successful. You need to follow up with your strategy, analyzing your tactics and methods after the marketing campaign is carried out. This will help you to understand whether or not you need to tweak, change, or completely end your online marketing campaign.

These tips make it easy for you to plan out all of the intricate details of your online marketing strategy. They will help you to understand how to speak to your audience, how to narrow in on your audience, and how to bring together an entire strategy. This cohesive campaign and strategy will help to keep your business on track as it reaps the benefits of online marketing.

0

Affiliate Marketing MLM Combination

By on September 28, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

Affiliate marketing and MLM (otherwise known as network marketing or multi-level marketing) are considered two separate business models. But in reality, a good network marketer will use an affiliate marketing MLM combination to create other streams of income. Other than those which come from his or her particular MLM business. On the other hand, a skilled affiliate marketer might also consider joining an MLM in order to leverage their efforts. While affiliate marketers make money each time they sell a product or service that they are promoting, an affiliate network marketer can also make money off of the products and services that their downline sells, or the others that they recruit into their business. Their are many affiliate marketing MLM programs to choose from. An MLM funded proposal is an example of this. These types of business models are designed to capture the interest of the entrepreneurial type of person; who is looking for help with starting a business from home. Even more specifically, these folks are researching network marketing or a specific MLM company. The funded proposal is a good way to build up a contact list of people who are interested in home business or MLM businesses. These proposals offer what these types of people are looking for: training, support, help, strategies, etc. The funded proposal can be free to join with a later option to upgrade, or it can cost a relatively small fee. Then you can choose to promote the funded proposal yourself or you can take advantage of their promotional tools which are often available at an extra charge. As others join the funded proposal under your personal link, you then get their names and contact information and can continue to keep in touch with them in order to promote other products and/or services that are related to what they are looking for or to promote your own MLM opportunity. In addition, you can earn commissions when people join you in your funded proposal. While these are generally not enough for you to make a living off of, you can funnel these profits into more advertising or other business costs. The key to being successful with the affiliate marketing MLM combination is to build a responsive list and offer them exactly what they are looking for. If you have someone on your list that has signed up for MLM training, then you can continue to offer them products and services that are related to that. If someone on your list has signed up for information about getting into the MLM business, you can show them why they would want to join you in your MLM and on your team. And if you are already an example of someone who is creating multiple streams of income with affiliate marketing, then you are more likely to get a "yes" from them when it comes to them joining your MLM. They can learn from you and pass this information on to their downline as well.

 

 

0

Affiliate Marketing Newbie

By on September 23, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

Advice for the Affiliate Marketing Newbie

Are you an affiliate marketing newbie? Whether new or experienced, there are some tips of the trade that you should follow.

First of all, the lure of working from home in your pajamas with nothing but a computer is almost too much to bear. In fact, more and more people are trying their hand at affiliate marketing exactly for this reason. But in order to be successful in your efforts, you do need to spend time and at least a little bit of money. It is hard work, so be prepared.

If you are an affiliate marketing newbie, start out promoting something that you are familiar with and, even better, something that interests you. As you get more experienced, this aspect will not be quite so important — you will be able to promote things that you know nothing about or care nothing about and still be successful — but in the beginning, it helps to start with something that you will be committed to as you go through your learning curve. Keep in mind that taking this route may not end up as the best converting method or gain you the highest commissions, but it will be easier for you to build a website and to stick with what you are working on

When you do get your site up and running (and, by the way, a WordPress blog is a very fast and way to establish a reputable website), promote more than just one product in the same niche. This also gives your visitors a choice and allows you to track which products are selling more or less.

Always remember the tried and true saying: content is king. “Contents sites” are the ones that offer educational, instructional and topical content about whatever it is they are promoting. And the best of these types of sites actually make the promoted product or service seem like an afterthought. This is another reason that it is easier if you are new to affiliate marketing to start with something you are familiar with and/or interested in. While content is important, your main goal is to drive visitors to the sales of your affiliate products, so make it as easy as possible for them to get there.

Do not give up. There is a lot to learn when it comes to affiliate marketing and it takes a lot of work in the beginning. It’s also important to keep up with rules and regulations that change in the field of affiliate marketing. Affiliate marketing revenue can end up being passive (meaning you don’t have to do anything to earn it), but it takes a while to get to this point. Most people will take months even to make enough money to cover costs. Keeping these tips in mind when you are an affiliate marketing newbie will help you in achieving a profitable status.

0

Affiliate Marketing Offers

By on September 18, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

How to Find Affiliate Marketing Offers

There are many different sites that you can use to find affiliate marketing offers. Clickbank is one of the most well-known and also very popular and it focus on digital informational products. Clickbank is a great place to start if you are new to affiliate marketing because it has a wide variety to choose from and it’s very easy to get started. Clickbank lets you, as an affiliate, sell electronic products even if you do not have a merchant account and the commissions generally range from 50% to 75% of the sale. Right now, Clickbank boasts over 100,000 affiliates that are selling over 10,000 products.
In order to choose the right products, most people look at the “Gravity” and popularity score which is assigned to each product. The easy definition of gravity is a measure of how much competition there is for the particular product – however, the actual measurement is derived by a more complicated formula. In general, you do want a comparatively high gravity when looking for a product to promote, but not so high that it is too hard for you to compete.

Commission Junction (CJ) is another popular site that has many affiliate marketing offers from which to choose. The merchants that put their products and services on Commission Junction tend to be bigger and more established companies who are experienced in product development, marketing, and promotion. CJ also offers many types of promotional links for its affiliates. So, you can promote the products and services that you choose with banners, text links, product links, and search boxes.

Amazon was one of the founders of the affiliate movement and it is a noteworthy affiliate network to join if you want to sell products from your site or blog. While the commissions with Amazon are generally lower, it is extremely easy to get set up with promoting products on your blog or website, and it is much easier to make sales with these products. And you can even choose to set up what is known as an Amazon aStore. Another handy feature of Amazon is that it offers context link ads and Widgets.

If you want to take your analysis a step further, you can take a look at OfferVault.com. This site allows you to search for the type of product or service you would like to promote and then gives you a list of all of the platforms that offer these products and services. Offervault offers both CPA and affiliate network offers and it is completely free for affiliates and publishers alike which makes it accessible to everyone — even the newcomers to the affiliate marketing game. This site can save you lots of time in searching for the right product or service to promote and comparing various products/services and networks. New affiliate marketing offers are added daily to this site.

0

Affiliate Marketing Strategy – Important Aspects of Affiliate Marketing

By on September 13, 2012 in !Randy Roedl Internet Marketing, Internet Marketing

You probably won’t be surprised to learn that the winning affiliate marketing strategy involves getting as much traffic (and as much targeted traffic) to your affiliate products as possible. And getting enough traffic starts with choosing a product or service that is guaranteed to generate interest and then to convert into sales.

One part of an effective affiliate marketing strategy is making sure that you leverage off of the merchant’s time and effort that have been put into his or her product or service. An experienced and skilled merchant will know that the more his or her affiliates are selling, the more he or she will earn. And therefore, he or she will continue to test and tweak the product’s or service’s sales page to make it into a the most compelling offer possible that makes it hard for people to refuse once they land on the page.

Look for sales pages that are simple and clean, that offer a compelling headline, testimonials and, if possible, even a timer that shows people how long they can claim the product or possibly the bonus that comes with it.

Once you’ve chosen a product with a proven sales page and conversion rate, you need to get as much high-quality traffic to the offer as possible. You can do this directly by advertising your affiliate link with PPC (pay-per-click), classified ads, banner ads, etc. Or you can set up a content blog or website that provides useful information on the niche of the product or service you are selling.

If you are just starting out, a blog might be the easiest way to get started and a WordPress blog is often the most highly recommended because it comes with many free plug-ins that will allow you to be more visible to the search engines.

Keyword research is an important part of any kind of affiliate marketing plan of action. After you’ve chosen the product or service that you want to promote, then choose the keywords that you are going to use to get traffic to your link or to your website or blog. Again, if you are new, you want to choose less competitive keywords.

Go to the Google Adwords Keyword Research Tool (which is free of charge) and type in the general term that describes your product’s niche. This tool will then provide you with all the related search terms that people are actually using when they go to their browser and do a search. The tool also provides you general statistics on how often each term is searched, how competitive each term is, what people are bidding on this term in PPC ads, etc.

Start with lower-searched terms and use these in your blog/website content, or in your direct link advertising methods. As you start to get more visitors, you can start using more competitive terms in your affiliate marketing strategy.

0