Archive | Blog Business

SEO Tactics All Bloggers Must Utilize

When you blog you need to make sure that you use all the proper SEO tactics that you possibly can in order to rank well in the search engines and it takes a ton of work to start ranking well. There are many things that you need to do, some being common and some being more advanced. In this article we’re going to walk through some of the common more basic SEO tactics that you should be using. SEO is a never ending process for your blog and you will always be trying to improve your SEO so that you can attract more traffic to your blog. The problem is beginning SEO because often most people have no clue where to begin, and quickly become lost in the hype.

The first thing you need to do is make sure that you’re optimizing your blog for the right keywords, and once you do that then you’ll be a lot more successful. Most people try targeting unreachable terms or terms without any search traffic and this results in low SEO conversions for your blog. To improve your search engine friendliness try optimizing your blog for keywords that you stand a chance in ranking for and also make sure you’re optimizing searched phrases.

Another way to attract more search engine traffic is through your content. The more content you add to your blog, will equal more pages that will be indexed in Google. Now each page can also be set-up with different titles, descriptions and keywords which mean you can use each post to rank for different lowly searched longtail keywords. This is how you slowly build up your search engine traffic, because eventually all your posts will start ranking in the search engines and the more content you have the more traffic you’ll get. It’s also good to make sure that you try researching your keywords to use in each article and then make sure you write the article with a certain keyword density.

The last thing you need to do is broad and can be found discussed in detail in other articles but here it’s just brief. You need to build links to your blog, all kinds of natural links so that you rank well. The more incoming links you have the better your SEO score will be, and the more outgoing links you have the worse your SEO score will be. You need to make sure that you only build natural links as well because then you can ensure that you won’t be punished in the search engines. You will need to always build links to keep the growth of your blog going and link building is the most important part of maintaining search engine rankings. You should aim for in-content links with your keywords being used as these are the best and the higher of page rank links you can find the better it will be for you. Just make sure you remember that SEO is constant and not a one time deal so you need to be ready to put in the work to see results.

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So What

So What’s New In WordPress 2.5.x?

In the beginning, everyone was excited about the news of the release of WordPress 2.5 but just when it was about to make its official debut on March 10, 2008, the release date was pushed back crushing the hope of millions of bloggers worldwide waiting anxiously for its release. Now, the latest stable release of WordPress (Version 2.5.1) is available for download at http://wordpress.org/download/

However, as of the time of release, it’s still in its early copy and was still under some concluding rounds of testing the program and also tweaking it; but it is now stable enough to provide you with a quick overview of some of the feature changes and additions, along with a brief comparison against its predecessor, WordPress 2.3.x series. It’s time to change!

i) The Dashboard

The very first thing you laid eyes on will be the dashboard which is similar to the hub of your blog. The new dashboard now not only features a sleek and more focused design but also comes with a few colour schemes which has switched from very cool, cool blues to the even colder icy blue, sexy dark grey and exotic burnt orange. The other change you will notice right away is the content’s layout. You will no longer have the content on your left and the blog statistics on your right but now you have a single column which has some quick links to the post composing screens, followed by blog stats, any recent comments you received, incoming links and lastly aggregated feeds.

On the plus side, now you can customize the feeds to the feeds that you want to see at a glance. Thus, you are no longer restricted to feeds from the WordPress development blog or WordPress planet. You’ll also be able to personalize your incoming links display such as from Google Blog Search to Technorati.

ii) The Navigation Menu

The navigation menu also has been changed from the straight forward menu of items in WordPress 2.3.x to a reduced menu with a few menu items completely renamed. While Write, Manage, Design, and Comments could be found in the usual spot, but the Plugins, Users, and Settings are now in the mid-upper right corner. The name changes are Presentation to Design, Options has become Settings and Blogroll renamed to Links and can be found under Manage. Under Write, there is also a Link navigation item where you’ll be able to add links to your blogroll.

iii) The Post and Page

The write pages have also undergone complete overhauls, leaving power bloggers who has grown accustomed to the many of the advanced WordPress features such as tags, categories, and trackbacks to do quite a bit of scrolling. Gone is also the option to drag and drop items in the order you’d prefer as you could in version 2.3.x. However, you may find a cool new addition which is the media manager. Currently, it only supports uploading from your computer but soon, there will be an option to add media from popular services such as YouTube and Flickr.

iv) The Post/Page Management

The Manage page no longer has the manual one at a time posts delete or clicking on the Edit link next to a particular entry. In version 2.5.x, to edit post, instead of edit link, just click on the post title while to view posts with a particular tags listed on the Manage page, just click on the tag and WordPress will list all those posts, the same with clicking on the author or category. As an added bonus, you can now mass delete entries.

The date format has also changed to sporting a user friendly “2 hours ago” as opposed to an actual date. After a 24 hour period, it will change to the usual date format. Besides that, you’ll also be able to see the posts’ tags and publication status.

v) The Edit Post Page

Most notable change is the “View this Post” button which has replaced the “preview” link that was hidden between the title and post content. In addition, you’re also able to quickly edit the post slug on the fly. Finally, there’s a quick link for deletion that enables the users to quickly delete their posts and there is an option to view the comments associated with the post, all comments, or even all posts.

vi) The Tag Management

Under Manage, you’ll probably see a brand new sub-menu named Tags. It allows you to do some basic tag management such as adding, editing, or deleting individual tags similar to category management page.

vii) The Media Management

The other new link appearing under the Manage tab is called Media Library, which has replaced Upload, and it’s where you can find and manage each of your uploaded files. WordPress is now supporting a multitude of file formats, such as video and audio.

viii) The Widgets Management

There will also be no need for you to click on any particular widgets onto the sidebar because you now can click on an Add link next to it and it is added! Once it’s already on the sidebar, then you’re free to click and drag however you want them to be arranged. To help beginners, each widget now comes with a brief description detailing what the widget does and widget filters as well as a search function (in case you lose track).

ix) The Other Changes

First, the user filters have been improved a little and clicking on a specific role’s link will only display users with that particular role. Secondly, WordPress will now show you exactly how many comments you have waiting for review in the navigation menu so you no longer have to click on comments to discover them. Third, there is an option (you can also disable it) to support avatars straight out of the box.
In conclusion, this version seems to be heading in the correct direction which has improved over the previous version with several small, yet significant changes to WordPress. For the most part, most people will either love it or hate it. But one thing for sure is WordPress will certainly leave a lot of commotion in its wake.

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On-Site SEO Optimization

On-Site SEO Optimization

Most bloggers love talking about the many off-site SEO optimization techniques you can use to get better SE rankings, but most neglect to also discuss on-site SEO optimization. If you don’t have a strong handle on your on-site SEO optimization of your blog then you will never see the full affect of your off-site marketing and promotion work. I actually work solely on the on-site SEO of my blog before I even begin starting my off-site SEO methods because without on-site SEO you won’t go very far. There are quite a few ways to make sure your blog is optimized for the search engines and that is exactly what we’re going to discuss in this article.

The first thing to do is make sure all of your meta tags are filled out properly and optimized correctly for your blog. The most important tag is the title tag which basically every search engine uses to gather information pertaining to your blog so make sure that this is filled out properly. You also need to make sure you write a custom description and add keywords to your blogs pages. There is a plug-in for WordPress which lets you make custom titles, keywords and description for each page on your blog and it’s something I couldn’t live without. You don’t need any knowledge of meta tags or HTML to be able to utilize the plug-in either which I find to be awesome.

After you’ve got all your meta tags and other important tags set-up you need to then create a sitemap for your blog. Now there is a plug-in that does this for you but you should also create your own HTML sitemap which is simply a new page on your blog with links to every page on the blog. This will allow the search engines to easily crawl your site and therefore index your pages a lot quicker then if you didn’t have a sitemap.

Once done setting up the sitemap you can begin looking at your content that is already on the blog. Make sure the content is optimized for the keywords that you’re targeting and also clean up any messy code that you notice. Messy code is bad for your search engine optimization and you should do the best you can to clean up all loose ends of coding so that you’re blog is optimized as well as it can be. Also make sure you add in keywords to previous posts for the new keywords that you’re targeting as it will help.

There is more you can do to make sure you have properly done your on-site SEO but there is always more that can be done. On-site SEO is a never ending task that takes time and effort out of your schedule every week, but without it your blog won’t do well at all. The more optimized you make your blog the more exposure you’ll receive from the search engines and if you’re receiving more exposure from the SE’s that directly turns into traffic and possible revenue.

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Niche Blogging

Niche Blogging – What Exactly Does It Mean?

As blogging became more crowded and more blogs were being created everyday there came a time when there were to many general bloggers around and many smart webmasters decided to start creating blogs based solely on niche markets. A niche blog is a blog that is narrowed down in topic so that it doesn’t fall into a general category. An example of this would be instead of having a celebrity blog you would have a Paris Hilton blog. As you can see you’ve went from the entire celebrity niche which is too big for person to blog about to just Paris Hilton niche which is easier to blog about and remain on top of all the news. As you know some celebrities have enough news that a blog could be updated everyday with new content and there are also some celebrities that have thousands of search engine searches everyday. This means that by narrowing your audience down you cut down on some traffic possibly, but you’re also going to have a more authority blog by making it in a niche. Many niches to this day don’t have an authority in the niche and that simply means there is still opportunity for more people to take control of a niche market.

There are niche markets everywhere and for every topic you just need to use your imagination. One important thing to remember is not to make your blog to narrow of a niche though because then you simply run into problems with content. It can hard to constantly update a blog about a certain tool or something so instead of blogging about a brand of hammers blog about all hammers. Hammers would be considered a good niche because you’re narrowing it down from the general niche of tools. You can take anything basically and make it into a smaller niche and the reason it’s smart to do so is because you can make a lot more money. Many internet marketers talk about how important it is to get targeted traffic to your products and lead offers and the best way to get targeted traffic on the internet right now is through a niche blog.

If you think about all of your traffic should be targeted because frankly I don’t know anyone who’s looking for clothes find there way onto a blog about hammers. It simply doesn’t happen and if it does then it’s a mistake obviously and it won’t a visitor who stays very long on the blog. All the traffic you get should be people interested in hammers, this means you know have a bunch of people interested in hammers coming to a blog you own. Lights should be going off in your head right now, because by having people at your blog interested in hammers you can now sell hammers on your blog and make a pretty penny.

It could take months to build up the readership on the blog before you start making money but once it starts coming in you’ll be set for a long time to come. If you choose like hammers then if you market yourself properly you could ensure income for life because people will always need to buy hammers. The fact is more people are moving online to buy products and if you can make a niche blog about a certain product then you could be in for big money. Don’t choose a product that gets upgraded every year though because then all the work you do is a waste once the upgrade comes and people stop wanting the old version.

There is an unlimited amount of money that can be made for bloggers who begin narrowing their efforts down to niches and if done properly it’s a goldmine. There is also a lot less work when you create a niche blog because often times it doesn’t need to be updated to often, basically only when there is something going on in the niche of the blog which could be once a week or even once a month. You’ll want to post at least once a month so that you can ensure your blog maintains its traffic and revenue though. When you begin marketing your niche blog you should try finding directories that are specifically related to your niche as they will be valued higher then general directory submissions. Also try obtaining links from other webmasters that already have blogs or sites in your niche, this is a sure fire way to get the search engines you want to see in the quickest amount of time. Remember to stay natural with your link building campaigns though or else you could face problems down the road once the search engines catch on.

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Mistakes Bloggers Make When Building Links

Mistakes Bloggers Make When Building Links

Most bloggers have finally realized that if they want to rank in the search engines competitively for any term then they are going to need to build lots of content and links to their site. The problem now is that a lot of bloggers are beginning to build links but there not doing it effectively. It doesn’t take much learning to start link building more effectively it’s just that most people don’t share the information that you need and it can hurt your rankings.

The most common mistake people make when building their links is that they don’t use any anchor text or they use an anchor text completely irrelevant to their blog. Now a link is a link, I’ll admit that but if you plan on ranking for any keywords then you need to use those keywords as your anchor text. You should also make sure that you’re using an anchor text when you post links and also make sure that the anchor text is a keyword or phrase that you’re optimizing your blog for. Over time as you build links with anchor text you’ll start for ranking for the terms you use as anchor text and this can bring in tons of targeted traffic to your blog. You should make sure to switch up your anchor text’s and use a handful of them when you build your links so that it seems completely natural.

The next mistake people are making when building links to their blog is that they are only building the links to their homepage. Now building links to your homepage is great and all, but you need to also build links to your blog posts and pages. These are known as deeplinks and are highly valuable when it comes to search engine rankings. If you can write good content then this will result in the most deeplinks as people use your material, but you can also submit to deeplink directories and article directories. All article directories allow deeplinks and if you submit enough articles to popular article directories then it can begin to really increase your search engine rankings.

Both of the above mistakes are becoming very popular and that’s not a good thing for bloggers. If you’re currently building your links and you’re using one of the above common mistakes when doing so then you need to adjust how you’re currently building them and start building them as mentioned. It’s quite simple as long as you what you’re doing, and links can be built fairly quickly on blogs so there is no reason why not to have lots of backlinks pointing to your blog pages. If you’re currently building links without making the two common mistakes above then that’s great and you’ll definitely be on your way to creating a better blog in no time. Blogging is all about building content and links so if you can’t do both then there isn’t much point of even blogging, because there are now millions of blogs out there and if you can’t build your blog up to rank well then it will be eaten by the crowd.

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Methods-get-tons-of-backlinks

Methods to get tons of backlinks

Getting backlinks has become much easier these days with the advent of social networking and social bookmarking sites. Social networking sites will be giving you a profile page and in that page you may add details about yourself like your name, hobbies, interests, and also your website. And this is something that makes webmasters attracted towards these sites – yup, I’m talking about the “website url” thing. This is an easy way to get free backlinks. Social networking sites are generally of high authority and getting a link (even if it’s from an inner page), is still of great importance.

On the other hand, a social bookmarking site will allow you to create a profile page and also to bookmark your favorite sites.This way, creating a single account, you can get backlinks to unlimited sites of yours. Not just that, if you stay active at these sites, then you’ll be getting free traffic as well. Members who are active will get a lot of hits to their profile. And this will prompt others to visit their bookmarks. This way, it will be providing you double benefit.

There are thousands of social bookmarking and social networking sites at the moment. If you go on creating accounts in all these sites, then you’ll never reach the finish line for sure. That’s because new ones are born every day. It’ll only waste your time. So, just concentrate on sites that is with good pagerank and traffic. A link from a high authority site is worth more than – even tens or hundreds of links from a low authority site. So, create accounts in high authority, high traffic sites, this way, your sites will be benefiting in two ways :- they’ll be getting a quality backlink and also free targeted traffic.

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