Tag Archives | Marketing Skills

WordPress Marketing

Wordpress Marketing

Blogging nowadays is a lot more then just jotting down your opinions and feelings onto a webpage in hopes of people finding it. Now you can take your blogs fate and rest it in your marketing skills and tactics. Every month there are new social networks being opened up for bloggers to interact with each other and to help each other with traffic. Many networks offer traffic trading programs for bloggers which can benefit your blog tremendously depending on which you choose. Sites like EntreCard and MyBlogLog are top picks for these types of programs. Besides traffic trading you can also market your blog using social bookmarking sites or social networking sites. Websites like Digg and Propeller allow you to submit each blog post to there website to receive a backlink and also traffic. People can vote for your post on whether they like it or not and you can receive very nice amounts of traffic from these sites if you have good content. Youtube is becoming huge lately to and many bloggers are using the Youtube platform to voice there opinions on topics relating to their blog topic. This helps them generate traffic to the blog and with millions of people using Youtube each day bloggers are beginning to adapt to marketing through video.

As you can see there are almost unlimited options when thinking of how to market your blog. Forums can be a great place to interact with people and the signature line can house your blog URL which will over time attract clicks and traffic. When you’re marketing your WordPress blog you should make sure that you try utilizing all the possible options that you can and make sure to get your link out there. Becoming active on other blogs is one way to do this and you should comment on the blogs in your niche that have traffic to get your name and blog out there. Often after you comment for a week or two straight the blog owner will take notice to you and may even offer you a link exchange. The more you get yourself and your blog out into the market the better chance you’ll have at obtaining traffic.

Article submissions are popular also when marketing your blog and especially in the beginning stages of your blog. Submitting to websites like EzineArticles can not only boost your traffic but it can help to get your blog indexed in the search engines. When you utilize article marketing make sure you include deep links into your articles and not just the homepage. Deeplinks are actually more important then homepage links and the more deeplinks you can get the more search engine traffic you’ll receive. It takes months to rank in the search engines but once you do the traffic will be worth it. Once you obtain the rankings in the search engines that you wanted you’ll need to continue marketing to keep those rankings.

Blogs have been known to help people get search engine traffic due to the many plug-ins available, and frankly it’s simple for anyone to do. Longtail keywords are easily attainable using WordPress and you shouldn’t have problems getting traffic from your longtail keywords. The most important part of your marketing when using WordPress is your keyword selection. You want to make sure that you’re targeting highly searched terms but with the least amount of competition. Using programs like Wordtracker will help you find keywords and keyword phrases for you to optimize on your blog.

Make sure you also use all the great plug-ins that will help you with the SEO of your blog and overall help your marketing efforts. There is plug-ins for choosing your search engine title, keywords and description which is a mandatory plug-in in my opinion and will help you rank for the terms you want to rank for. There is many more plug-ins you can utilize but I won’t go into great detail about them right now.

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How you can Create a Blog Network on your Own

How you can Create a Blog Network on your Own

Blog networks have the potential of making thousands of dollars each month and although you use to not be able to run your own network, you now have the possibility to do so. All of the blog networks that have been around the past couple of years all had a large amount of employees to create content and build links. Now a single person has the chance to own and operate there own blog network without having to spend any money outsourcing work. Your blogs won’t be as good as the blog networks generating millions a year, but you could earn thousands a month with very little overhead.

In order to run your own blog network you’ll need to spend some money initially on your domains, hosting and tools. The investment to start a blog network is cheap for most, but if you’re just starting out in the online world then this might not be for you. I suggest that you’re familiar with blogging and everything else that goes along with running a blog. If you expect to run your own blog network then you’ll already need to possess certain internet marketing skills. If you feel you have the experience and time to run a blog network then continue reading through this article to see the initial investment you’ll need to spend.

The first two things you need are domains and a hosting plan. The good thing about blogs is that they don’t take much hosting space up on your hosting so you don’t need a large plan. You will need to have different C-Class IP’s though in order to keep out of the eyes of Google. I personally use the SEOHosting plan which gives me 5 C-Class IP’s for $35 per month. As I increase my network they also allow you to upgrade your hosting account without having to change anything which is a feature I liked.

Once you have your domains and hosting ready then you will need to invest in the tools to run your blog network. If you don’t plan on outsourcing then most of your blogs will most likely not be able to be unique content as it’s impossible for you to write for tons of blogs everyday. To avoid having to update each blog yourself you can use an RSS Scraper which will automatically post to your blogs from the feeds you’ve uploaded. For instance you can upload the Yahoo Sports RSS feed into your blog and then every time there is a new post on the Yahoo Sports section it will be posted on your blog. This way your blogs are constantly getting content. If you’re worried about the content not being unique then you should get BlogSlammer which makes the content unique. The content isn’t very easy to read though so you might not like the results. If you don’t like the rewritten content from BlogSlammer then you should get the WordPress Unique Content Plug-In. It adds HTML code to your posts that isn’t seen on the blog, but the search engines see it and it makes all the content unique. This way your readers can read real content and you’ll still be indexed at the same time.

Other tool you should consider getting to make your life a lot easier is the Social Bookmarking Demon software tool and also the Article Post Robot software tool. SBD allows you to quickly and effortlessly submit your content into many of the popular social bookmarking plug-ins. APR lets you submit articles to hundreds of directories and saves you a ton of time.

You don’t need these tools right away, but if you want the quickest results then you should spend the money to get the few tools listed above. As you begin to make money you should invest a certain percentage of this profits into more software to run your network. You always want to work smarter and not harder as a webmaster which is why you need the right software. So if you were considering starting your own blog network now you have the knowledge you need to get the project underway.

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