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Ways to Increase your Search Engine Rankings

Ways to Increase your Search Engine Rankings

As a website owner you’ll know how important it is to raise your search engine rankings and that it’s the most valuable traffic around. If you want to make money online with a website then it’s almost apparent that you’ll need to get some search engine rankings in your niche. There are plenty of ways out there to increase your search engine rankings and you should try to use as many of them as you can. You can guarantee yourself that thousands of other webmasters are out there doing the same so if you want to compete with the big boys then you’ll need to know the tricks.

The reason search engine traffic is so important and vital to your success is because it’s the most targeted traffic around. If people are finding your website for terms they search in the engines then you’re doing something right and should benefit from your hard work. It takes time for the search engines to rank you well though and you can reflect the degree of difficulty by how much competition there is in the search engines. If there is low competition then you’ll be able to easily get high rankings, but as the competition increase in the search engines then you’ll have to work hard to earn the rankings. We’ll now take a look at some of the methods you can use to increase your search engine rankings.

Build Backlinks

The first thing you need to work on is your backlinks and this is an ongoing process that never really ends. The search engines love seeing websites consistently building backlinks as then it seems important to the search engines so you should work on building backlinks every week. You also don’t want to build a bunch of backlinks at once and then stop because it could hurt your website rather then help it out. Build naturally and you’ll notice a great influx of your search engine rankings as time progresses.

Optimize Your Website

You can work on all the link building and promotion in the world, but if your website isn’t optimized for the search engines then you could be in trouble. You should always have an updated sitemap on your website so that the search engines can easily index your website without any problems finding pages. You also need to make sure you optimize the keywords you’re targeting throughout your website. Places to add keywords on your website are in the meta tags and in the content. If you’re website is properly optimized and you build links around the keywords optimized on your website then you’ll be well on your way to some great keyword rankings in the search engines.

Both of these two methods are the main methods you need to worry about when building your search engine rankings up from the ground. Of course having great unique content is also a must, but apart from content and search engine rankings there isn’t much else to do except collect your checks. You’ll need to maintain your search engine ranking campaign over the long-term though if you want the revenue to stick, so owning a profitable website is basically a full-time job.

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Creating Unique Valuable Content Is the Only Way to Blog

Creating Unique Valuable Content Is the Only Way to Blog

There are now so many blogs in the blogosphere and more created each day that if you think you can take any shortcuts to creating a successful blog you’re crazy. Blogging is now mainstream and everyone who is anyone has at least one blog if not many blogs. Some people and businesses even have teams of writers who write for a network of blogs. These blogs are typically the authority blogs in the niche and they make all there money through private ad sales to businesses. Now the key to the success of these blog networks though is that they have teams of writers who write real content that is useful to the readers. This ensures that the people reading the blogs come back and then before you know it they have a huge source of traffic. It’s really hard to do this unless you have a team organizing it all and lots of investment money for the initial start-up of the network. You can however take a piece of a smaller niche and write content for it that is useful and educational. People like reading things that offer some value to them and not something that they’ve heard thousands of times before.

A lot of webmasters I see lately are trying to use anything automated that they can to make their work easier, but what they find is there work is ruined. If search engines detect any type of automated promotion of a website then they’ll remove it from their index without warning and it can be difficult to get back into the index. There are programs being advertised for everything from automated article distributors to automated social bookmarking tools but they all could cost you your site.

There has also recently been an influx in programs that supposedly create unique content from an article, these are known as rewriter programs and they spit out nothing but garbage. Anyone who uses these to create content for their blog is never going to have a blog that is worth any money and you definitely won’t have any return visitors. Then there are the RSS feed autoblogs that are being created every second of every day right now and they are simply useless. They don’t offer anything to the readers as its just copied text from an authority blog. You may get some indexed pages in Google which you can use for backlinks on your other sites at your own risk, but I don’t recommend it because if you do this often search engines will punish your main site for getting links from an autoblogs network.

Having unique content is important to the success of your blog and if you plan on making money from a blog you need good solid unique content that is educational. You don’t ever start making money from blogging until you have return visitors coming to your blog, and once you have this then you can start trying to monetize the traffic. In the first few months though you will make hardly anything and you need to strictly focus on building natural strong backlinks and unique educational content.

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