No More Text Link Ads and Paid Links?

The discussion about Google penalizing websites that sell text link ads has been going for a while. It looks like some stronger evidences are emerging, though.

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Search Engine Land just published an article titled “Official: Selling Paid Links Can Injured Your PageRank or Rankings on Google.” The article illustrates some high profile sites like the Stanford Daily, which saw its PR drop from 9 to 7, supposedly due to the the practice of selling text links. Here is a quotation:

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\nLast week, I noticed the Stanford Daily had dropped from when I wrote the above in April to PR7 today. That’s a big drop that has no apparent reason to happen. Some others were also reporting PageRank drops. So I pinged Google, and they confirmed that PageRank scores are being lowered for some sites that sell links.

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In addition, Google said that some sites that are selling links may indeed end up being dropped from its search engine or have penalties attached, to prevent them from ranking well.

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It looks like there might be a PageRank update going on as well, and several sites that used to sell text link ads experienced a drop in PR (e.g., Entrepreneurs-Journey).

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Personally I will follow Google’s guidelines on paid links. I might not concur with their policy totally, but I really do not feel in the position to risk getting penalized.

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I am also starting to consider if my 125×125 sponsor ads should have the “nofollow” tag or not. But for the moment I will not change it since Search Engine Land itself and several other high profile blogs have the same setup.

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Do you plan to keep selling text links on your website?\n

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Identifying the right market research solutions for customer acquisition and email marketing software , market analysis and site location strategies can be challenging. You are responsible and liable for all activities conducted through your use email marketing software the email service.

Savvy marketers and webmasters are taking email marketing software advantage of this effective marketing strategy, are you. Each month, hundreds of thousands of websites are promoted with AddWeb AddWeb is used by thousands of Search Engine optimization firms and submission email marketing software as the core of their operation.Each month, hundreds of thousands of websites are promoted with AddWeb AddWeb is used by thousands online marketing strategies of Search Engine optimization firms and submission email marketing software as the core of their operation.

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Google's market tops Wal-Mart's

On a day when stocks basically went nowhere, shares of Internet search giant Google (GOOG, news, msgs) topped $600 a share for the first time today. \r\n\r\nThat pushed its market value above $190 billion and ahead of Wal-Mart Stores (WMT, news, msgs), whose business is about 20 times more massive. \r\n\r\nGoogle gained 2.6% to $609.62 today and is up 6.5% this month and 31% this year. \r\n\r\nWal-Mart, meanwhile, was down slightly this day to about $45, a victim of worries about consumer spending. The stock has been stagnant in the past few years, falling 11% in 2005 and 1.3% in 2006. This year, the stock is down 2.3%.\r\n\r\nIf that\’s not enough, Google now has a market value greater than Japanese auto giant Toyota Motor (TM, news, msgs). Toyota shares fell slightly in New York to $117.29; its market cap sat the close of trading this day was about $187 billion. \r\n\r\nMarket capitalization is the value of outstanding common shares. \r\n\r\nGoogle and tech stocks generally were higher today. The Nasdaq Composite Index jumped to a 7-point gain to 2,787. The Dow Jones Industrial Average, meanwhile, was down 22 points to about 14,044, and the Standard & Poor\’s 500 Index was down 5 points to just under 1,553.\r\n\r\nIf Google were in the Dow, the company would rank eighth in terms of market capitalization among the 30 stocks in the blue-chip index. \r\n\r\nAfter just three years as a public company, Google shares have jumped more than 600%, and the company is now worth more than 22 of the 30 companies listed in the Dow. \r\n\r\nIts market cap is almost as huge as the five Dow stocks with the smallest market caps combined: Caterpillar (CAT, news, msgs), DuPont (DD, news, msgs), Honeywell (HON, news, msgs), Alcoa (AA, news, msgs) and General Motors (GM, news, msgs). \r\n\r\nAt the same time, it would be the 23rd most valuable company in the world. While plenty of analysts say Google stock is headed to $700, it is still pricey: It trades at 45 times its projected 2007 earnings of $13.18 a share and 21% above its 200-day moving average, even though it has traded as high as 62% above its 200-day average. \r\n\r\nSeventeen of 23 analysts rate the stock a strong purchase. Its 2006 earnings per share were almost double earnings in 2005. But it looks now like the 2007 earnings will be only 30% higher than 2006 earnings.\r\n\r\nVideo: Google\’s spectacular rise\r\n\r\nTech stocks were about the only strength in the market this day. Hewlett-Packard (HPQ, news, msgs) led the Dow with a 2% gain to $51.98, and IBM Corp. (IBM, news, msgs) and Intel (INTC, news, msgs) were among the top five Dow stocks today. \r\n\r\nApple (AAPL, news, msgs) jumped 4% to $167.91. Amazon.com (AMZN, news, msgs) rose 2.6% to $95.85, and World wide web software company Akamai Technologies (AKAM, news, msgs) soared 8.4% to $33.92, tops among stocks in the S&P 500 and the Nasdaq-100 Index ($NDX.X), which includes nearly all the biggest Nasdaq stocks. The latter index was up 0.6% to 2,163.\r\n\r\nMeanwhile, the Amex Interactive Week World wide web Index ($IIX.X), which includes Google, was up 0.8%. \r\n\r\nWhat pulled the market lower? Economic worries, set off by an earnings warning from Ryder System (R, news, msgs), which stated the economic slowdown has moved beyond the housing sectors. \r\n\r\nAt the same time, there was weakness in oil stocks, materials stocks and financials. \r\n\r\nExxonMobil (XOM, news, msgs) was down 0.7% to $90.68 as crude oil fell more than 2.7% to $79.02 a barrel in New York. \r\n\r\nStock Charts (Year)\r\nGoogle\r\n\r\nWal-Mart Stores\r\n\r\nRyder System \r\nCitigroup (C, news, msgs) was off 1% to $47.80. Alcoa, which reports third-quarter earnings tomorrow, was the Dow loser, down 1.3% to $38.30. \r\n\r\nAnd Wal-Mart? It was down 0.2% to $45.27 as investors used the Ryder warnings to worry about consumer confidence and spending. \r\n\r\nRyder\’s nasty warning\r\nRyder shares fell after the trucking company warned that weak demand for commercial rentals would negatively affect its third-quarter earnings. \r\n\r\nThe company, which leases trucks and trailers, anticipates to earn between $1.12 and $1.14 per share in the third quarter, below a previous forecast of between $1.20 and $1.23 per share. \r\n\r\nVideo: Zipcar goes to college\r\n\r\n\”Economic conditions have softened considerably in more industries beyond those related to housing and construction,\” the company said in a press release.\r\n\r\n\”Consequently, freight and shipment levels have weakened to a greater extent than previously anticipated. The impact to earnings is primarily driven by softer-than-anticipated demand in the commercial rental product line, as well as from lower pricing and higher carrying costs associated with used cars.\” \r\n\r\nShares fell almost 6.8% to $45.92 this day and was the biggest loser among S&P 500 stocks and among the 20 stocks in the Dow Jones Transportation Index ($TRAN). The index was down 1.2% today to 4,935. \r\n\r\nSprint\’s Forsee resigns\r\nAfter the market close, cell phone company Sprint Nextel (S, news, msgs) said Gary Forsee had stepped down as CEO and chairman amid pressure from investors unhappy with the company\’s stock performance. \r\n\r\nThe stock, which had dropped 2.7% to $18.50 in regular trading, jumped 0.5% to $18.59 in after-hours trading.\r\n\r\nSprint also confirmed the fears of some investors who worried that the company\’s already poor financial performance in current months is deteriorating. \r\n\r\nSprint said today that it expects to report a third quarter net loss of approximately 337,000 subscribers in the key \”post-paid\” market segment — customers who sign annual contracts and pay monthly bills.\r\n\r\nForsee\’s departure comes just two years after he engineered the $35 billion purchase of cellular operator Nextel Communications to keep pace with rapid consolidation in telecommunications. \r\n\r\nThe Wall Street Journal reported last week that the company was actively seeking a replacement for Forsee.\r\n\r\nEnergy prices — New York close Mon. Fri. Chg. Month chg. YTD chg. \r\nCrude oil (NYMEX) (per barrel) $79.02 $81.22 -$2.20 -3.23%\r\n 29.43% \r\nHeating oil (per gallon) $2.1596 $2.2235 -$0.0639 -3.50% 35.15% \r\nNatural gas (per million BTU) $6.8460 $7.0730 -$0.2270 -0.35% 8.68% \r\nUnleaded gasoline (per gallon) $2.0002 $2.0493 -$0.0491 -3.29% 24.85%

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Need to know where to find the shoppers who will purchase your organic chocolate. One relevant point is that if people know theyre being observed, their market research software might change. Based on their research, they have decided to formalize market research software partnership with that garden center. Gathering statistical data on competitors and analyzing prices, sales, and market research software of marketing and distribution, they analyze data on past sales to predict future sales.

Be advised, markets move market research software extremes, both on the upside and downside.

In this article, we take a broad view across ten selected marketing research projects conducted by PP in the floral industry over the past five years, and market research software highlight a few key principles gleaned from these studies. Current projects include customer market research software surveys and analysis, factfinding, industry analysis, and presales testing. We want market research software measure the commercial effect, not the name effect.

Our reports focus market research software various trend, contrarian, arbitrage, trend trading, and expertisebased ideas for trend traders and stock market investors to consider. We wont find innovative new ideas by asking customers what they dont like market research software their current products. The main motivator was to leave less of an impact on the environment, the Wongs state.The main motivator was to leave less of relationship strategy marketing an impact on the environment, the Wongs say.

Build Brand Awareness with Google AdWords

Google AdWords is one of the best places to advertise your website. Most people, however, avoid using it thinking that they would need a big budget in order to obtain results. Not at all, my friend, especially if your goal is to build brand awareness rather than to generate massive traffic on your site.

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You can create mainly two types of ads on AdWords: text ads and image ads. While less popular around the Internet, the image ads represent a very efficient tool to build your brand. First of all because a catchy banner will make your name or logo stick in people’s head. Secondly, because you can play smart with the campaign settings in order to obtain a surprisingly low cost per impression.

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Image ads have a cost per click just like text ads, and you can set this cost as low as $0.01 per click. At this range you will not get many clicks, that is for sure. As we mentioned before, however, your goal here is to build brand awareness, so as long as you are getting impressions you will be fine.

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My advice would be to start with the lowest possible bid and raise it by one cent every week until you begin getting the desired number of impressions. Some of my campaigns have a CPM (cost per 1,000 impressions) as low as $0.05. That is, for every 1,000 times that my banner is displayed I paid, on average, $0.05.

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In order to create an image ad you will need to log into your AdWords account, then click on “Create new keyword-targeted campaign.” Afterwards just follow the instructions until they ask you what type of ad you want to create. Notice that you will need to have a banner ready to go, and the 468×60 format usually is the most popular one.

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